User-Centered Approach to Your Business Challenges
Whether you are looking for a UX design agency to build a standalone digital product or a connected physical product, we can help you design a user experience in a scientific manner. Our data-driven, user-centered approach ensures that user's experience needs are accurately understood and fulfilled. Our UX design and development team of #DesignEconomists ensure ROI for businesses, memorable experiences for users, and ease of implementing the UX.
If we are designing for real users, then humanizing the experience should be our goal.
Approach to UX Design and Development
YUJ Design’s approach to providing memorable user experiences is by building empathy towards product users and the business. Through qualitative and quantitative user research, our UX Design and Development team understands users’ goals and expectations, needs and behaviours, motivations and aspirations. Equal importance is given to understand and elicit business goals, success criteria, and technological feasibility.
YUJ Design's data-driven approach tailors your product's design to users’ preferences, goals and behaviors, which make them far more engaging. Design is informed through various data sources - user’s psychographics, business metrics, site analytics, trends in domain, industry, technology and design best practices. Concept designs, both interaction concepts and visual concepts are validated by testing them with users before detailed design commences. This approach de-risks your designs before hitting the markets.
Our experience designing across a wide range of domains has helped us aquire knowledge of user interactions, behavior and tasks providing us with a wide-lens view of user's lives. This multi-domain knowledge helps our UX Design and Development team to understand any domain faster and helps them build richer experiences for your users.
Digital and Connected Product Experiences
Customer experiences are no longer limited to the screen, they expand in the physical world. We see experience as a continuum in user’s life and strive to design a seamless experience across devices and spaces. We also make sure that these interactions come to life by using our technological expertise.
Design for Impact
We strive for one thing - IMPACT by design. Facilitating human experiences is our JOB. Our designs change the way businesses operate, creating visible value for end users and our clients. We believe that good UX must make business sense and boost your ROI on design.