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Digital Marketing Executive

In this role, you will represent the digital marketing front at YUJ Designs. YUJ is a highly collaborative, fast-paced, and result-driven environment.

The role requires you to be an enthusiastic, proactive with an innovative mindset to translate marketing strategies through apt media options. You would be the on-the-ground frontrunner for Marketing team, demonstrating continuous engagement with all departments across all our marketing reach outs.

Reporting to: Lead Marketing, Design and Communication
Experience: 4+ years
mode of work Pune

Critical selection criteria:

  • Minimum 4 years of practical experience in SEO, SEM and Digital Marketing
  • Able to join within 10-15 days full-time for Pune Location, work from office in hybrid mode (MWF)
  • Proven experience in B2B environments, working with enterprise clients across diverse industries.

You will work on:

  • Conceptualize and assist in producing in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels optimally
  • Provide creative ideas for content marketing and update website
  • Collaborate with designers to improve user experience across marketing collateral, website, intranet, etc.
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
  • Acquire insight in online marketing trends and keep strategies up-to-date
  • Maintain partnerships with media agencies and vendors.

 

You will love the role if you have:

  • Minimum 4 years of experience in digital marketing
  • A bachelor’s or master’s degree in Marketing, Psychology, Communications, Advertising, or a related field with the passion for visual storytelling and the ability to tell complex stories with simplicity.
  • Analytical mindset with good written and verbal communication skills.
  • Demonstrated track record in meeting deadlines, on time and on budget, while driving effective use of resources.
  • Sound knowledge of SEO, marketing practices, techniques, and outcome expectations.
  • Solution-oriented mindset with a track record of delivering high-quality on-time.
  • Established cross-functional collaboration skills as well as the confidence to develop an independent view and effectively influence others when needed. Build connections across the company.
  • Strategic, creative, and analytical mindset with demonstrated ability to understand the management expectations and decode the brief.
  • Strong problem-solving skills and willingness to roll up one’s sleeves to get the job done.

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